| Title |
Robison, Heather_MPC_2021 |
| Alternative Title |
A Textual Analysis of the COVID-19 Messaging from The Church of Jesus Christ of Latter-day Saints and the Centers for Disease Control and Prevention |
| Creator |
Robison, Heather |
| Collection Name |
Master of Professional Communication |
| Description |
This study analyzes the messaging from The Church of Jesus Christ of Latter-day Saints and the Centers for Disease Control and Prevention (CDC) during the COVID-19 pandemic. Through a textual analysis of press releases, COVID-19 messaging was identified and compared between both organizations. This study found that the Church's1 messaging focused primarily on missionaries, format changes and cancellations, messages from leaders, and humanitarian work. By comparison, press releases from the CDC focused on providing guidelines and information. The Church and the CDC represented the two ideologies of science and religion. The messaging differed between the two organizations through different audiences, timing, issues addressed, and focus of messaging. Overlapping messaging was found in the references to guidelines, organizational contributions, and logistical changes. This study concludes that scientific and religious organizations, such as the Church and the CDC, have many similar themes in their health communication. These overlapping themes provide the opportunity for collaboration when sharing health-related information. |
| Subject |
Communication; Religion; COVID-19 (Disease) |
| Keywords |
COVID-19; Health communication; The Church of Jesus Christ of Latter-day Saints; CDC; Science |
| Digital Publisher |
Stewart Library, Weber State University |
| Date |
2021 |
| Language |
eng |
| Rights |
The author has granted Weber State University Archives a limited, non-exclusive, royalty-free license to reproduce their theses, in whole or in part, in electronic or paper form and to make it available to the general public at no charge. The author retains all other rights. |
| Source |
University Archives Electronic Records; Master of Education in Curriculum and Instruction. Stewart Library, Weber State University |
| Format |
application/pdf |
| ARK |
ark:/87278/s610bhas |
| Setname |
wsu_smt |
| ID |
96832 |
| Reference URL |
https://digital.weber.edu/ark:/87278/s610bhas |
