Course Descriptions 493 MKTG 3700 - Business Studies Abroad - International Marketing (3) Basic principles of international marketing. Fundamentals of international market research including macro and micro- level analysis. Discusses international marketing as part of a global strategy. This course is taught at Fachhochschule Hof, Germany during each fall semester. Students enrolled in this course have to participate in the Study Abroad Program (Contact: Doris Geide-Stevenson, ext. 7634, dgsteven@ weber.edu). Prerequisite: Business Foundations; BSAD 2899, MKTG 3010. MKTG 4200 - Internet Marketing (3) This course is an elective course for Information Systems & Technologies and Marketing majors. The course deals with the steps used in developing a marketing plan, orienting the plan to developing an Internet presence, and developing a World-Wide Web site to implement the on-line components of the plan. Prerequisite: Business Foundations; BSAD 2899, 1ST 3110, MKTG 3010. MKTG 4400 - Marketing Strategy (3) Sp This course centers on gaining and sustaining competitive advantages. It entails analyzing customers, competitors, and internal capabilities; then making appropriate product, pricing, promotion, and distribution decisions. Prerequisite: Business Foundations; BSAD 2899; ACTG 2020; MGMT 3200; MKTG 3010. MKTG 4800 - Independent Research (1-3) Su, F, Sp Directed research and study on an individual basis. May be repeated until a total of 4 hours credit is accumulated. Prerequisite: Business Foundations; BSAD 2899; Senior Standing; Written Instructor Approval. MKTG 4850 - Marketing Study Abroad (1-3) This course is designed for students who wish to explore marketing theory and practice in countries other than the U.S. Students will study international marketing as offered through a partner university (or other university with department chair approval). Prerequisite: BSAD 2899. Can be repeated once up to 6 credits. MKTG 4860 - Marketing Internship (3) Su, F, Sp A structured professional-level field experience. The student will be counseled and supervised as he/she applies and integrates the knowledge and skills obtained through the Marketing courses. Prerequisite: Business Foundations; BSAD 2899; Senior Standing; Instructor approval. MLS-Medical Laboratory Sciences Courses MLS lOOO - Core Clinical Laboratory Skills (3) Campus - not offered; Online - Su, F, Sp The MLS 1000 course is designed to teach core clinical laboratory skills to individuals from various health care professions. The curriculum will focus on basic laboratory methods in quality control, quality assurance, information recording and transfer, normal and abnormal laboratory values, and problem recognition. Students will receive basic technical instruction in phlebotomy, specimen collection and processing, and laboratory instrumentation in the areas of hematology, serology, urinalysis, and clinical chemistry. Students must have the support of a clinical laboratory to obtain their hands-on laboratory requirement. Prerequisite: Departmental Approval. MLS lOOl - Online Orientation for AAS Degree (l) Campus - not offered; Online - Su, F, Sp This course is designed to prepare the student for the online environment and specifics of the MLS program. Course components include: study and computer skills, learning styles, MLS student handbook, library tutorial, faculty introductions, contact and troubleshooting information, and academic advisement tailor-made specifically for AAS degree MLS students online. MLS 1003 - Introduction to Clinical Immunology (l) Campus - not offered; Online* - Sp Principles and applications for laboratory testing including safe practices for laboratory practitioner, specimen quality assurance, basic concepts in clinical immunology, and clinical approaches to immunological testing. Prerequisite: MLS 1000. * Acceptance into the MLS AAS Program required MLS 1113 - Introduction to Medical Laboratory Practices (4) Campus - Su, F, Sp; Online* - F, Sp Principles and applications to laboratory testing including safe practices for the laboratory practitioner, specimen quality assurance, phlebotomy, urinalysis, basic concepts in clinical immunology, and clinical approaches to immunological testing. Laboratory session addresses the principles and applications to laboratory testing including safe practices for the laboratory practitioner, specimen quality assurance, phlebotomy, urinalysis, basic concepts in clinical immunology, and clinical approaches to immunological testing. *Acceptance into the MLS AAS Program required MLS 1123 - Principles of Hematology and Hemostasis (5) Campus - Su, F, Sp: Online* - Su, Sp Fundamental theories of hematopoiesis, routine laboratory evaluation of blood components using standard instrumentation and microscopic methods, including safety and quality control. Fundamental theories of hemostasis and introduction to abnormal hematology. Introduction to routine laboratory methods in hemostasis. At least one semester of chemistry and one semester of anatomy/physiology is recommended prior to taking this course. Pre/co-requisite: MLS 1113. * Acceptance into the MLS AAS Program required MLS 2003 -Applied Laboratory Mathematics and Laboratory Statistics (3) Campus - F; Online - F A discipline-specific course which tailors applied laboratory mathematics and clinical statistics to all areas of the medical laboratory with emphasis in clinical chemistry. Topics to include reagent preparation, specimen dilution protocols, quality assurance and quality control, practical applications of common statistical tests, and statistical analysis using Microsoft Excel. The course is designed to complement the mathematics component of Clinical Chemistry MLS 2211 and MLS 2213. MLS 2211 - Principles of Clinical Chemistry I (5) Campus* - F; Online* - F Basic concepts and techniques in clinical chemistry and quality control utilizing manual and automated laboratory procedures. Emphasis on blood and body fluid assessments of carbohydrates, bilirubin, non-protein nitrogen testing and electrolyte acid/base balance. Prerequisite: CHEM 1110 and CHEM 1120 or CHEM 1210 and CHEM 1220. *Acceptance into the MLS AAS Program required Weber State University 2012-2013 Catalog