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Show 110 course describes the basic program types and explains their structure and appeals as well as techniques of audience measurement. Prerequisite: Comm 1120. Comm 3740. Writing for Audio and Video (3) Specialized concepts and techniques required to write effectively for radio, television and other new media technologies. Prerequisite: Comm 1130. Comm 3780. Broadcast News Writing & Production (3) Classroom instruction and practical experience in writing, reporting, performing, producing, and editing for television news. Students will produce newscasts for a local cable channel. Prerequisite: Comm 1130. Comm 3810. Persuasive Communication (3) Study of theories and principles of persuasion from classical to modem times. Examines persuasion as a means of influence in interpersonal communication, public speaking, public relations, advertising, politics, and other contexts. Prerequisite: Advanced standing. Comm 3850. Advertising (3) A practical and theoretical study of advertising. Course is designed for students planning careers in advertising, as well as for those who are simply lifelong consumers of advertising and want to understand its role in the economic system. Prerequisite: Comm 2350 or permission of instructor. Comm 3890a. Advanced Cooperative Work Experience with The Signpost (1-3) Open to students who are Signpost editors and managers. Prerequisite: Permission of instructor. Comm 3890b. Advanced Cooperative Work Experience with KWCR (1-3) Open to students who are KWCR senior staff. Prerequisite: Permission of instructor. Comm 3890c. Advanced Cooperative Work Experience with Public Relations (1-3) Prerequisite: Permission of instructor. Comm 4130. In-depth and Investigative Journalism (3) Emphasizes finding and writing news stories that move from explanations of what happened to how and why something happened. Examines research techniques and discusses ways to use the law to access information. Prerequisite: Comm 3130. Comm 4150. Classical Rhetorical Theory and Criticism (3) Studies the origins of rhetorical theory in Greece and Rome in the works of Corax, Isocrates, Plato, Protagoras, Aristotle, Cicero and Quintilian. Tensions between rhetoric and philosophy. Study and application of neo-classical standards of rhetorical criticism. Prerequisite: Comm 3810. Comm 4160. Contemporary Rhetorical and Communication Theories (3) Study of contemporary rhetorical and communication theories. Prerequisite: CommHU1050 and 4150. Comm 4210. Intercollegiate Debate (1) Preparation and competition on the national debate resolutions and participation in individual events. Course may be repeated for credit four times. Prerequisite: Comm 2210 or equivalent. Comm 4400. Public Relations Media and Campaigns (3) Apply communication principles to internal and external publics; research, plan and evaluate social interrelationships; study of the controlled and uncontrolled media and their role in public relations; prepare a major public relations campaign for a selected client. Prerequisite: Comm 3400. Comm 4500. Topics in Communication (3) variable title The study and application of Communication in contemporary society is dynamic and ever changing. This course will provide students with opportunities to explore specialized topics in contemporary journalism, electronic mediated communication, human communication studies, and public relations in a seminar format. This course may be taken more than once with different designations. Comm 4750. Advanced Audio and Video Production (3) Capstone course for audio and video production. Emphasis is placed on combining production types to produce longer and more complex programs. Prerequisites: Comm 2720, Comm 2750 and Comm 2751. Comm 4760. Electronic Media Management (3) Analysis of complex systems necessary to manage media companies such as radio stations, television stations and cable outlets. Students will develop a master plan for a new media company. Prerequisite: Comm 1120. Comm 4800. Special Study and Individual Projects (1-3) Work with an assigned faculty member on a project of special interest. May be repeated for a maximum of 6 credit hours. Prerequisites: Advanced standing and instructor approval required. Comm 4840. Teaching Journalism and Advising Student Media in the Secondary School (3) Prepares students to be teachers of journalism and advisors of student media in secondary schools. Designed to confront problems involved in organizing a staff, gathering material and publishing a newspaper, yearbook and literary magazine. Prerequisite: Communication Teaching Major or Minor with Junior or Senior standing. Comm 4850. Teaching Speech and Directing Speech Activities in the Secondary School (3) Methods and techniques for teaching speech communication in secondary schools. Techniques and practices for coaching and supervising high school speech activities such as individual events, legislative forum, and debate. Prerequisite: Communication Teaching Major or Minor with Junior or Senior standing. Comm 4890. Cooperative Work Experience (1-3) An opportunity for students to receive academic credit for faculty approved on-the job learning experiences within certain communication areas of emphasis. C/NC only. Prerequisites: Comm Major with Junior or Senior standing. Comm 4920. Short Courses, Workshops, Institutes and Special Programs (1-3) Consult the class schedule for the current offering under this number. The specific tide and credit authorized will appear on the student transcript. Comm 4990. Senior Seminar (3) A capstone course that prepares students to do a senior project and a portfolio to be used in job interviews or application to graduate school. Prerequisite: Communication major and senior-level standing. Weber State Univ 2003-2004 CATALOG E R S I T Y |