174 175 » Grade Requirements: Candidates for the bachelor of arts and bachelor of science degrees must complete all prerequisite and required business and economics courses with a grade of "C-" or higher. In addition, the overall business and economics GPA must be 2.5 or higher. » Credit Hour Requirements: A total of 120 credit hours is required for graduation - 60-61 of these are School requirements, 30 are required within the major, and the balance should be taken outside of the major. The required 40 upper-division credit hours (courses numbered 3000 and above) are included in the School and major requirements. Academic Advisement Advisement is required. See the John B. Goddard School of Business and Economics Advisor, Patti Sanchez, in WB 211 (801- 626-6065) and/or contact the Business Administration Department in WB 216 (801-626-6075). Contact the School advisor for information on transfer credits, business foundations courses, and admission applications. Advising in major selection, major requirements, and admission applications is provided by the Business Administration Department. Contact either office for advising issues. Admission Requirements An application is necessary for all majors and minors in the John B. Goddard School of Business and Economics. Completion of Business Foundations courses with grades of "C-" or higher is required for admission and access by majors to upper division Business and Economics courses. General Education Refer to pages 36-41 for either Bachelor of Science or Bachelor of Arts requirements. The following courses required for the Marketing Emphasis also will satisfy general education requirements: Engl EN1010, Engl EN2010 (English Composition); Math QL1050 (Quantitative Literacy); Econ SS2010 and Econ SS2020 (Social Science); and Botany LS1403 (Life Science). Course Requirements for B.S. or B.A. Degree John B. Goddard School of Business & Economics Requirements (see page 154) Liberal Support Curriculum (13 or 14) Business Foundations (13) Business Cross-Functional Core (19) Business Functional Core (15) Major Courses Required (21 credit hours) ISScT 3110 Info Technology for Business (3) Mgmt 3200 Managerial Communication (3) Mktg 3100 Consumer Behavior (3) Mktg 3200 Selling Sc Sales Management (3) BusAdm SI3500 Intro to Business Research (3) Mktg 3450 Promotion Management (3) Mktg 4400 Marketing Strategy (3) Elective Courses (9 credit hours) BusAdm 3600 [World Region] Business Sc Society (3) BusAdm 4210 Survey of Business Law (3) BusAdm 4500 Entrepreneurship (3) Fin 3400 Real Estate Principles Sc Practices (3) LOM 3720 Transportation Systems Sc Management (3) LOM 4100 Quality Management (3) LOM 4410 Materials Sc Inventory Management (3) LOM 4730 Purchasing Management (3) Mktg 3500 Retail Management (3) Mktg 3600 International Marketing (3) Mktg 4200 Internet Marketing (3) Mktg 4860 Marketing Internship (3) or BusAdm 4680 Senior Consulting Project (3) Comm 3850 Advertising (3) MARKETING COURSES - MKTG Mktg 3010. Marketing Concepts and Practices (3) Su, F, S This course includes planning, implementation, and control of the marketing process; consumer behavior; marketing research; segmentation and target marketing; and consideration of price, place, and promotion. Mktg 3100. Consumer Behavior (3) F The application of psychological, sociological, and anthropological findings to the purchase and consumption of goods and services by ultimate and industrial consumers. Prerequisite or concurrent enrollment: Prerequisite: Mktg 3010. Mktg 3200. Selling and Sales Management (3) F, S Theory, methods, and techniques of personal selling in professional settings including analysis of buyer behavior, the delivery of customer satisfaction, and integration of personal selling with other marketing communication tools. Sales management includes managing the sales force, salesperson selection, deployment, compensation, training, field supervision and industrial marketing management. Prerequisite: Mktg 3010. Mktg 3450. Promotion Management (3) S Strategic development of advertising, sales, sales management, public relations, and sales promotion programs. Prerequisites: Business Foundations, Mktg 3010. Prerequisite or concurrent enrollment: Mktg 3100. Mktg 3500. Retail Management (3) F Consideration of issues concerning the establishment and management of retail institutions. Prerequisites: Business Foundations; Mktg 3010. Mktg 3600. International Marketing (3) F In this course students will learn the problems and procedures of marketing in foreign countries, including effects of foreign cultures and marketing systems on the design of marketing programs. Prerequisites: Business Foundations; Mktg 3010. Mktg 3700. Business Studies Abroad - International Marketing (3) Basic principles of international marketing. Fundamentals of international market research including macro and micro-level analysis. Discusses international marketing as part of a global strategy. This course is taught at Fachhochschule Hof, Germany during each fall semester. Students enrolled in this course have to participate in the Study Abroad Program (Contact: Doris Geide- Stevenson, ext. 7634, DGSTEVEN@Weber.edu). Prerequisite: Business Foundations, Mktg 3010. Mktg 4200. Internet Marketing (3) F This course is an elective course for Information Systems Sc Technologies and Marketing majors. The course deals with the steps used in developing a marketing plan, orienting the plan to developing an Internet presence, and developing a World-Wide Web site to implement the on-line components of the plan. Prerequisites: Business Foundations, ISScT 3110, Mktg 3010. Mktg 4400. Marketing Strategy (3) F This course centers on gaining and sustaining competitive advantages. It entails analyzing customers, competitors, and internal capabilities; then making appropriate product, pricing, promotion, and distribution decisions. Prerequisites: Business Foundations; Acctng 2020; Mgmt 3200; Mktg 3010. Mktg 4800. Independent Research (1-3) Su, F, S Directed research and study on an individual basis. May be repeated until a total of 4 hours credit is accumulated. Prerequisites: Business Foundations; Senior Standing; Written Instructor Approval. Mktg 4860. Marketing Internship (3) F, S A structured professional-level field experience. The student will be counseled and supervised as he/she applies and integrates the knowledge and skills obtained through the Marketing courses. Prerequisites: Business Foundations; Senior Standing; Instructor approval. DEPARTMENT OF ECONOMICS Chair: Dr. Clifford Nowell Location: Wattis Business Building, Room 226 Telephone: Department Secretary, Elaine Thomas 801-626-6066 Professors: Richard M. Alston, Wan-Fu Chi, Dan Fuller, John M. Mbaku, Clifford Nowell, Sarah E. Tinkler; Associate Professor: Doris Geide-Stevenson; Assistant Professor: Therese Cavlovic Grijalva The Department of Economics offers two different degree programs. The career field selected will determine the educational goals a student must set and will be an important element in deciding which of the many avenues towards a bachelor's degree available in economics is best suited for you. Economics provides general analysis of decision making where resource constraints are present. Within the area of business, the fields of economics and finance are perhaps the most rigorous in terms of the use and application of mathematical and statistical reasoning. Students with a bachelors degree in Business Economics are generally prepared to take entry level jobs in any area of business, but are particularly prepared for jobs that call for data analysis, pricing, purchasing, and report writing. Business economists are often employed in private business firms in the financial, retailing, and industrial sectors. A complete career guide is available from the department chairperson. A degree in Business Economics is also regarded by graduate business schools as excellent preparation for advanced work toward an MBA, as well as advanced degrees in other business related disciplines such as human resource management, public administration, finance, and international business. Students seeking an advanced degree in economics, law, other social and behavioral sciences, urban and regional planning, actuarial science, etc., should also investigate the General Economics Major. Center for Economic Education The Department has established a Center for Economic Education. Its basic function is to help educators in secondary and elementary schools improve their understanding and knowledge of economics. This will assist them in providing their students with the fundamental economic tools needed to evaluate complex national and international events that are a part of their daily existence. BUSINESS ECONOMICS MAJOR » Program Prerequisites: All Business and Economics courses with numbers above 3000 require prior completion of Acctng 2010, Econ SS2010, Econ SS2020, ISScT 2000 and Quant SI2600 (unless noted). These prerequisites are referred to collectively as "Business Foundations." (Refer to John B. Goddard School of Business Sc Economics Requirements on page 154.) » Minor: None required. » Grade Requirements: Candidates for the bachelor of arts and bachelor of science degrees must complete all prerequisite and required business and economics courses with a grade of "C-" or higher. In addition, the overall business and economics GPA must be 2.5 or higher. » Credit Hour Requirements: A total of 120 credit hours is required for graduation ~ 60-61 of these are John B. Goddard School of Business Sc Economics required courses and 24 are required within the major. Advisement Advisement is required. See the John B. Goddard School of Business and Economics Advisor, Patti Sanchez, in WB 211 (801- 626-6065). Contact the School advisor for information on transfer credits, business foundations courses, advanced standing, and admission applications. Advising in major selection, major requirements, and admission applications is provided by the Economics Department. Complete information concerning current graduation requirements and graduation contract forms are available in the Department of Economics office, WB 226. All economics majors should meet each semester with the Department Chair, Dr. Clifford Nowell (801-626-6488; WB 234). Admission Requirements An application is necessary for all majors and minors in the John B. Goddard School of Business and Economics. Completion of Business Foundations courses with course grades of "C-" or higher is required for admission and access by majors to upper division Business and Economics courses. Students must complete an application for admission to the John B. Goddard School of Business and Economics which may be obtained by calling the School Advisor (Patti Sanchez) at 801-626-6065 or the Department of Economics secretary at 801-626-6066. General Education Refer to pages 36-41 for either Bachelor of Science or Bachelor of Arts requirements. Econ AI1740 is recommended to fulfill the Senate Bill Requirement in American Institutions. Math QL1050 is a prerequisite for Econ SS2010, Quant SI2400, and Quant SI2600. Students seeking a major in Economics should plan to take the necessary mathematics courses as early as possible in their program of study. Course Requirements for B.S. or B.A. Degree John B. Goddard School of Business & Economics Requirements (see page 154) Liberal Support Curriculum (13 or 14) Business Foundations (13) Business Cross-Functional Core (19) Business Functional Core (15) Business Courses Required (9 credit hours) Econ 4010 Intermediate Microeconomic Theory (3) Econ 4020 Intermediate Macroeconomic Theory (3) ISScT 3110 Information Technology for Business (3) PROFILE ENROLLMENT STUDENT AFFAIRS ACADEMIC INFO DEGREE REQ GEN ED FYE HNRS BIS LIBSCI INTRD MINORS Applied Science & CEET CS MFET/MET CMT CDGT ENGR AUTOSV/AUTOTC IDT SST TBE mem COMM ENGL FORLNG DANCE MUSIC THEATR ART MBA MPACC/ACCTNG BUSADM FIN LOM MGMT MKTG ECON/QUANT- IS&T Education MEDUC CHFAM ATHL/AT HEALTH/NUTRI PE/REC EDUC CLS DENSCI PARAMD HTHSCI HAS/HIM NURSNG RADTEC DMS NUCMED RADTHR RESTHY :■::■:'::::-":::::::::V:.:::::v. BOTANY CHEM GEOSCI MATH/MATHED MICRO PHSX ZOOL Social A Behavioral . -.:: ■.'■■ '■:' '"::::: '■■Vf!:;..11::..1: ../:!.-■; MCJ/CJ ECON GEOGR HIST POLSC PHILO PSYCH SOCLWK GERONT SOCLGY ANTHRO AEROSP MILSCI NAVSCI flvlrls ISlfnpus WEBER State Univ 2002-2003 CATALOG E R S I T Y Weber State University 2002-2003 CATALOG