| OCR Text |
Show 142 54. Advertising Design. A course designed to give practice in advertising the costumed figure, advertising layout and typography, and process illustration. Advertising the costumed figure includes the use of the human figure in fashion drawing from a posed figure. Advertising layout and typography include a study of the layout of newspapers and magazines. Process illustration includes drawing in various media for reproduction, and principles of line. Five quarter hours. Autumn. Collett, Strong 55. Advertising Design. A course designed to give practice in figure drawing, commercial water color, and poster making. Figure drawing includes drawing the costumed figure for advertising and quick sketch fashions. Commercial water color includes a study of the illustrated poster. Five quarter hours. Winter. Collett, Strong 56. Advertising Design. A course designed to give practice in air brush painting, photo retouching, packaging, and making up a sample folio. Air brush painting includes the use of the air brush in illustration and advertising. Photo retouching includes the practice of opaque retouching of points for reproduction. Packaging includes design in packaged goods, making sample folio, and the selection of samples. Five quarter hours. Spring. Collett, Strong Trade Technical 61. Advertising Design. A course designed to give the theory and analysis of representational drawing and lettering. Five quarter hours. Autumn. Collett, Strong 62. Advertising Design. A course designed to give the theory and analysis of figure drawing, lettering and calligraphy. Five quarter hours. Winter. Collett, Strong 63. Advertising Design. A course designed to give the theory and analysis of principles of design and color, layout, lettering. Five quarter hours. Spring. Collett, Strong 64. Advertising Design. A course designed to give the theory and analysis of advertising the costumed figure; advertising and typography; process illustration. Five quarter hours. Autumn. Collett, Strong 65. Advertising Design. A course designed to give the theory and analysis of figure drawing, commercial water color, and poster making. Five quarter hours. Winter. Collett, Strong 66. Advertising Design. A course designed to give the theory and analysis of air brush painting, photo retouching, packaging, and making up a sample folio. Five quarter hours. Collett, Strong 143 CURRICULUM Illustration (Pre-Apprentice) Freshman Year A. W. S. Art 3 3 Business 15 3 English 81 3 Health Education 1 2 Illustration 51, 52, 53 5 5 5 Illustration 61, 62, 63 5 5 5 Mathematics 81 3 Orientation 11 2 Physical Education 1 1 1 1 17 16 16 Sophomore Year A. W. S. Business 12 5 Geography 3 3 Illustration 54, 55, 56 5 5 5 Illustration 64, 65, 66 5 5 5 Photography 1 4 Psychology 3 3 Sociology 8 1 3 Electives 2 1 17 17 17 COURSES OF INSTRUCTION Shop Practice 51. Illustration. A course designed to give practice in representational drawing, to include prespective and light and shade. Perspective includes a study of linear perspective value, perspective, and color perspective with direct and angular perspective. Light and shade include a study of light and shade applied to the representational of three dimensional objects including still life. Five quarter hours. Autumn. Collett, Strong 52. Illustration. A course designed to give practice in figure drawing and still life drawing. Figure includes the study and analysis of the human machine with reference to action and structure. Still life drawing includes intermediate drawing of subjects by means of dark and light pattern. Five quarter hours. Winter. Collett, Strong 53. Illustration. A course designed to give practice in principles of design and color, and landscape sketching. Design and color include a study of the principles of design and the theory of color. Landscape sketching includes sketching out-of-door subjects, foliage, architecture, mountains, etc., and a study of composition. Five quarter hours. Spring. Collett, Strong |
