140 Trade Technical 61. Foundation and Layout. A study of theories involved in laying out and building forms. Includes interpretion of specifications, reading prints, and using formulas. Five quarter hours. Autumn. Best 62. Building Materials. A study of the materials of the building industry, including lumber, clay products, reinforcing materials, brick, tile, rocks, and coloring. Five quarter hours. Winter. Best 63. House Framing. A course in construction methods used in framing and erecting frames, frame veneer, brick, rock homes, etc. Special consideration is given to such types of frame construction as western frame and balloon framing, also a study of plans and specifications. Five quarter hours. Spring. Best 64. Strength of Building Materials. A course designed to give the student a general knowledge of the proper use of building materials in building construction, and the relative strength of different methods and materials used. Considerable mathematics is involved as well as various tables and codes. Five quarter hours. Autumn. Best 65. Estimating and Contracting. A practice course in figuring and estimating building costs. Includes reading of plans and specifications and sketching of various plan details. Five quarter hours. Winter. Best 66. Cabinet Planning. A course designed to give experience in net plan reading and interpretation. The study of cabinet woods, abrasives, hardware and other supplies is also included. Five quarter hours. Spring. Best DEPARTMENT OF COMMERCIAL ART F. Collett, D. Strong The Commercial Art curricula are organized to offer courses in advertising art, sign writing, display, and illustration for either a Type A or Type B program. A student majoring in art may register for either vocational trade or transfer courses. 141 CURRICULUM Advertising Design (Pre-Apprentice) Freshman Year A. W. S. Advertising Design 51, 52, 53 5 5 5 Advertising Design 61, 62, 63 5 5 5 Art 3 3 Business 15 3 English 81 3 Health Education 1 2 Mathematics 81 5 Orientation 11 2 Physical Education 1 1 1 1 17 18 16 Sophomore Year A. W. S. Advertising Design 54, 55, 56 5 5 5 Advertising Design 64, 65, 66 5 5 5 Business 12 5 Economics 81 3 Photography 1, 4 4 4 Psychology 3 3 Sociology 81 3 17 18 17 COURSES OF INSTRUCTION Shop Practice 51. Advertising Design. A course designed to give practice in representational drawing and lettering. Representation drawing includes linear perspective and study of light and shade for pictorial representation. Lettering includes study and drill on execution of built-up lettering. Five quarter hours. Autumn. Collett, Strong 52. Advertising Design. A course designed to give practice in figure drawing; lettering and calligraphy. Figure drawing includes the study of the human figure, its action and anatomy. Lettering includes free hand lettering. Five quarter hours. Winter. Collett, Strong 53. Advertising Design. A course designed to give practice in principles of design and color, layout and lettering. Principles of design and color include a study of the fundamentals of design and the theory and practice of color. Layout includes arrangement of advertising copy for newspapers and magazines. Lettering includes practice in built-up lettering or reproduction. Five quarter hours. Spring. Collett, Strong