122 Marketing & Finance Departmental Course Offerings (Business Administration, Marketing, and Finance) Business Administration Course Descriptions: Advanced Standing prerequisites indicated on course descriptions apply to non-business students. Business majors must have Advanced Standing before taking upper division courses. Prerequisites other than Advanced Standing courses must be taken by all students. The following courses are housed in the Department of Marketing and Finance, but are predominantly service-oriented interdisciplinary courses which complement the majors and minors throughout the School of Business and Economics. 101. Introduction to Business (4) Relation of businessman and firm to free enterprise economy, basic principles of major fields of business. 220. Business Law (4) Introduction to our legal system. The laws of contract, agency, partnerships, and corporations. 321. Business Law (4) Laws of negotiable instruments, sales, real property, mortgages, bailments, wills, and bankruptcy. Prerequisite: Busadm 220. 478. Business Policy (4) A capstone course for seniors, which emphasizes policy design and implementation for organization effectiveness. Student use of computers will aid in the analysis of the case material in this course. Prerequisites: Fin 320, Mgmt 364 and Mktg 301. Marketing Courses Advanced standing prerequisites indicated on course descriptions apply to non-business students. Business majors must have advanced standing before taking upper division courses. Prerequisites other than advanced standing courses must be taken by all students. 292. Short Courses, Workshops, Institutes and Special Programs (1 -6) To provide flexibility and to meet many different needs, a number of specific offerings are possible using this catalog number. When the number is used it will be accompanied by a brief and specific descriptive title. The specific title with the credit authorized for the particular offering will appear on the student transcript. 301. Marketing Concepts and Practices (4) Matching products with markets, marketing functions, institutions, and areas for management decisions. Prerequisites: Econ 102 and Mgmt 320. 320. Salesmanship and Sales Management (4) Theory, methods and techniques of effective selling and supervision of the sales force. Prerequisite: Mktg 301. 340. Advertising (4) Theory practices, and techniques of advertising; management of advertising programs. Prerequisite: Mktg 301. 345. Promotional Management (4) Strategic development of advertising, sales, public relations, and sales promotion programs. Prerequisite: Mktg 301. (Open to Marketing majors only or instructor approval.) 350. Retail Management and Marketing Channels (4) Consideration of problems peculiar to the establishment and management of retail and wholesale business and their relationship to the total distribution system. Prerequisite: Mktg 301. 360. International Marketing (3) Problems and procedures of marketing in foreign countries, including effects of foreign cultures and marketing systems on the design of marketing programs. Prerequisite: Mktg 301. 420. Consumer Analysis and Marketing Information Systems (4) Concepts and techniques of providing marketing intelligence for special projects and continuous operations. Basic computer models for marketing and statistical analysis are applied by the student. Prerequisite: Mktg 301 (Open to Marketing majors only or instructor approval). 440. Marketing Strategy (4) The development of integrated strategies for management of the marketing mix; pricing, promotion, physical distribution, and product line. Prerequisite: Mktg 301 (Open to School of Business and Economics majors only or instructor approval). 470. Marketing Administration (4) A capstone course for Marketing majors. Analysis and establishment of overall marketing policies, administration of marketing channels, and development of marketing mix. Prerequisite: Mktg 440. 480. Independent Research (1-5) Directed research and study on an individual basis. May be repeated until a total of five hours credit is accumulated. Prerequisite: Permission of instructor. 489. Cooperative Work Study (1-6) Open to students meeting criteria established by the department and on file in the Cooperative Education Office. Credit does not count toward any marketing major or minor degree programs. Prerequisite: Permission of instructor. 492. Short Courses, Workshops, Institutes and Special Programs (1-6) To provide flexibility and to meet many different needs, a number of specific offerings are possible using this catalog number. When the number is used it will be accompanied by a brief and specific descriptive title. The specific title with the credit authorized for the particular offering will appear on the student transcript. 499. Senior Seminar (4) Structure exposure to current issues and research from periodical literature. Prerequisite: 12 hours of Marketing classes. Finance Course Descriptions Advanced Standing prerequisites indicated on course descriptions apply to non-business students. Business majors must have advanced standing before taking upper division courses. Prerequisites other than advanced standing courses must be taken by all students. PD101. Personal Finance (4) Personal and family budgeting, installment buying, borrowing money, buying a home, and purchasing stocks and bonds. 292. Short Courses, Workshops, Institutes and Special Programs (1-6) To provide flexibility and to meet many different needs, a number of specific offerings are possible using this catalog number. When the number is used it will be accompanied by a brief and specific descriptive title. The specific title with the credit authorized for the particular offering will appear on the student transcript. 301. Risk Management (4) Designed for understanding the importance of risk in personal and business affairs, with emphasis placed upon the nature of risk and techniques for handling it. 320. Corporate Finance I (4) Structure of the corporation, financial analysis, planning and control, working capital management, capital budgeting, and short-term and long-term financing. Student use of computers is required for the preparation of case study material used to enhance the presentation of selected topics presented in the course. Prerequisite: Acctg 203, Econ 261. (Open to School of Business and Economics majors only or instructor approval. 321. Corporate Finance II (4) A continuation of Finance 320. Emphasis is on management of current and long-term assets, risk-return analysis, and special topics in finance. Students are required to use Lotus 1, 2, 3 and other computer software for financial problem solving. Prerequisite: Fin 320. PD330. Introduction to Investments (4) A study of investment opportunities, mechanics, analysis, risk, and management. 420. Capital Budgeting (4) Capital investment decision making procedures relative to make/buy, lease/buy, working capital, replacements, and new investment decisions. Involves use of the computer in the anaylysis of cash flows and capital acquisition alternatives. Prerequisite: Fin 321. 430. Investments (4) An in-depth study of principles, concepts, and tools used in the investment field as they relate to investment opportunities, mechanics, financial statement analysis, risk, and portfolio management. Computer use is required to access the Dow-Jones Market Analyzer investment software and in the preparation and analysis of investment portfolios. Prerequisite: Fin 320. (Finance majors only or instructor approval.) 123 Business & Economics Advisory Council 431. Investment Analysis (4) A continuation of concepts and computer analysis introduced in Fin 430. Emphasis is on principles of investment analysis and portfolio management and balanced financial planning for the individual. Prerequisite: Fin 430. (Finance majors only or instructor approval.) 435. Financial Institutions (4) A study of the functions and significance of the major financial institutions such as commercial savings institutions with an emphasis on management problems, regulations, credit appraisal, and loan types. Prerequisite: Fin 320. 440. Problems in Financial Administration (4) Case studies in corporate financial management. Use of financial software and computers is an integral part of case study solutions. Prerequisite: Fin 320. 480. Independent Research (1-5) Directed research and study on an individual basis. May be repeated until a total of five hours credit is accumulated. Prerequisite: Permission of instructor. 489. Cooperative Work Study (1-6) Open to students meeting criteria established by the department and on file in the Cooperative Education Office. Credit does not count toward any finance major or minor degree program. Prerequisite: Permission of instructor. 492. Short Courses, Workshops, Institutes and Special Programs (1 -6) (See 292 for description.) 499. Senior Seminar (4) Structured exposure to current issues and research from periodical literature. Prerequisite: 12 hours of finance courses. Real Estate Courses: Advanced prerequisites indicated on course descriptions apply to nonbusiness students. Business majors must have Advanced Standing before taking upper division courses. Prerequisites other than Advanced Standing courses must be taken by all students. 292. Short Courses, Workshops, Institutes and Special Programs (1-6) In order to provide flexibility and to meet many different needs, a number of specific offerings are possible using this catalog number. When the number is used it will be accompanied by a brief and specific descriptive title. The specific title with the credit authorized for the particular offering will appear on the student transcript. 340. Real Estate Principles and Practices (5) Fundamental economic aspects of real estate, with emphasis on realty as a commodity of trade. The subject matter in this course is that of general interest to both those desiring to enter the real estate profession and those who only intend to own real estate. This is one of two courses required to become a licensed real estate salesperson in Utah. 341. Real Estate Principles and Practices II (4) Fundamental aspects of real estate (continued) with emphasis on real estate as a profession in Utah. This is one of two courses required to become a licensed real estate salesperson in Utah. 430. Real Estate Investments (4) Principles and techniques of analysis that should be used in making real estate investment decisions. Prerequisite: RE 340. 450. Real Estate Finance (4) An investigation into the theories, techniques and institutions involved in the financing of all types of real property. (Necessary to qualify to take the Utah Broker Examination.) Prerequisite: RE 340. 460. Real Estate Appraisal (4) An investigation into the theories and techniques of both commercial and industrial appraisal. (Necessary to take the Utah broker examination.) Prerequisite: RE 340. 480. Independent Research (1-5) Directed research and study on an individual basis. May be repeated until a total of five hours credit is accumulated. Prerequisite: Permission of instructor. 489. Cooperative Work Study (1-6) Open to students meeting criteria established by the department and on file in the Cooperative Education Office. Credit does not count toward any Finance major or minor degree programs. Prerequisite: Permission of instructor. 492. Short Courses, Workshops, Institutes and Special Programs (1-6) To provide flexibility and to meet many different needs, a number of specific offerings are possible using this catalog number. When the number is used it will be accompanied by a brief and specific descriptive title. The specific title with the credit authorized for the particular offering will appear on the student transcript. School of Business and Economics Advisory Council Members Virginia Andrews Consultant DeWayne Ashmead Albion Labs Bradley W. Beal Bank of Utah Peter Behrens Great Salt Lake Minerals & Chemicals Corp. James C. Beardall Anderson Lumber Company Dale S. Bowen Consultant Jon Broadhead Sears Savings Bank Kim D. Buttars Zion's First National Bank O. Jay Call Flying J Inc. William H. Child R. C. Willey Co. Thomas D. Dee II The Dee Company Hugh W. Foster Inter-American Development Bank Fred Froerer Froerer Corporation Don W. Gobel Browning Company John B. Goddard Western Mortgage Loan Corp. Ora R. Hall Elliott-Hall Mrs. Gene G. Hatch Ogden Standard Examiner Robert T. Heiner First Security Bank of Utah Richard K. Hemingway Commercial Security Bank John S. Hinckley Hinckley Dodge Inc. Curtis L. Hoskins Utah Power & Light Co. Ronald W. Inkley Inkley's Warren L. Johns Peat, Marwick, Mitchell & Co. Bart Killian Computing Services, Weber County John A. Lindquist Lindquist & Sons Dorothy E. Littrell Costly & Littrell Preston P. Nibley Consultant Alan L. Nye Consultant Sterling D. Sessions School of Business Weber State College Allen F. Simkins School of Business Weber State College Sherman L. Smith Utah Assoc. of CPA's William L. Smith Brooks Resources Norman C. Tanner Consultant W. Robert White W. R. White Co.