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Show John B. Goddard School of Business & Economics 353 integration of the knowledge gained in earlier courses. Focus of the course is on the total enterprise. Emphasis is on crafting well-conceived strategies and on successful strategy implementation. Prerequisite: Business Foundations; BSAD 2899, BSAD 3200, SCM 3050, FIN 3200, MGMT 3010, MGMT 3200 or NTM 3250, MKTG 3010, Senior standing. BSAD 4800 - Independent Research Credits: (1-3) Directed research and study on an individual basis. May be repeated until a total of 4 hours credit is accumulated. Prerequisite: Business Foundations; BSAD 2899; Senior Standing; Written Instructor Approval. BSAD 4850 - Business Administration Study Abroad Credits: (1-3) Typically taught: Fall [Full Sem] Spring [Full Sem] Summer [Full Sem] This course is designed for students who wish to explore business administration theory and practice in countries other than the U.S. Students will study international business as offered through a partner university (or other university with department chair approval). Prerequisite: BSAD 2899. May be repeated once up to 6 credits. BSAD 4920 - Short Courses, Workshops, Institutes, and Special Programs Credits: (1-3) Consult the semester class schedule for the current offering under this number. The specific title and credit authorized will appear on the student transcript. May be repeated 5 times with a maximum of 6 credit hours with different topics. Course Descriptions - ENTR ENTR 1001 - Principles of Entrepreneurship Credits: (l) This course explores the process and theory designed to help ideation become customer needs driven to buffer against startup failure. By the end of the course, students will have created, tested and updated a business model based entirely upon customer feedback and customer development methodologies as described in Business Model Generation and Start-up Owner's Manual textbooks. ENTR 1002 - Introduction to Entrepreneurship Credits: (3) This course will present a broad overview of entrepreneurship and teach students how to identify and create valuable entrepreneurial opportunities. This is accomplished via proven process and theory designed to help ideation become customer needs driven instead of based on the instincts of the entrepreneur. Students will create, test and update a business model based entirely upon customer feedback and customer development methodologies as described in Business Model Generation and Startup Owners Manual textbooks. This class will also have students spending time 'out of the classroom' - learning about what customers want and will pay for through in-person prototype testing, iteration and feedback. Pre requisite/Co requisite: B SAD 1010 or ACT G 2010 o r ENTR 1001. IENTR 1003 - Ideation and Customer Development: Testing Ideas with Customers Credits: (1.5) This course explores the process and theory designed to help ideation become customer needs driven to buffer against startup failure. By the end of the course, students will have created, tested and updated a business model based entirely upon customer feedback and customer development methodologies as described in Business Model Generation and Start-up Owner's Manual textbooks. Prerequisite: ENTR 1001, BSAD 2899 or ECON 2899. ENTR 1004 - Entrepreneurial Finance: Bootstrapping, Accounting & Survival Tactics Credits: (3) This course presents traditional and non-traditional financing techniques appropriate for the entrepreneurial Dusiness start-up. Students will explore the application of corporate finance tools to new venture and private equity transactions including forecast simulations and the application of real options. The course will view finance from :he entrepreneur, lender and investor's perspectives. By the end of the course students will be able to evaluate and apply a| range of financial techniques for business start-up purposes. Prerequisite: ENTR 1002. ENTR 2001 - Sales and Marketing: Scaling a Successful Business Model Credits: (3) This course takes students who have successfully identified a start-up and teaches them the process of customer development, product development, business models and selling ideas to investors and customers. This includes examining a range of marketing techniques that are available for low to no cost. This course will look at alternatives to :hese traditional methods and students will, through hands on efforts, test these methods with real customers. By the end] of the course students will be able to analyze business ideas for commercial viability. Prerequisite: ENTR 1004. ENTR 3002 - Starting the Business Credits: (3) The aim of this course is for students to develop a business model that they will validate and iterate via paying and participating customers including managing budgets and spending plans designed to launch a business using actual dollars. Student teams will present their company at the oe ginning of the course as teams and will then use student start-up funds to launch their business. By the end of the course students will have launched a real start up business. Prerequisite: ENTR 2001. ENTR 3003 - Growing the Business Credits: (3) This course helps students take their start-ups business to :he next level and accelerate the pace of customer validation and acquisition. This course will focus on launching the ousiness from a student run start-up in a university setting, :o a standalone company that can operate outside the confines of a college campus. Prerequisite: ENTR 3002. Weber State University 2015-2016 Catalog |