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Show Management Marketing Program: Management Minor for Business and Non-business Majors I. Non-business majors (minimum of 28 credit hours): A. Required courses (13 credit hours): Management 301 (4); Accounting 201 (4); Economics 101 (5). B. Elective courses (15 credit hours): The elective program will be designed with a minor adviser and approved by the department chairperson prior to taking the courses. II. School of Business and Economics Majors: If a minor in Management is desired by a student majoring in the School of Business and Economics, the student must complete a minimum of 15 credit hours. The hours will be selected with the counsel of a minor adviser and approved by the department chairperson prior to taking the courses. MANAGEMENT COURSES 292. Short Courses, Workshops, Institutes and Special Programs (1-6) In order to provide flexibility and to meet many different needs a number of specific offerings are possible using this catalog number. When the number is used it will be accompanied by a brief and specific descriptive title. The specific title with the credit authorized for the particular offering will appear on the student transcripts. 301. Management Concepts (4) The management process and the basic functions of the manager—planning, decision making, organizing, leading and directing, and controlling—in any organization. 305. Compensation and Employee Benefits (4) The establishment of wage and salary structures, the selection and maintenance of life and other types of employee insurance benefits, and the basics of employee pensions and retirement programs. Prerequisites: Finance 301, Management 330. 325. Human Relations in Organization (4) An experimentally oriented service course for the non-business major. It is designed to develop the basic management and interpersonal skills required for effective interaction in business and other organizations. 330. Personnel Management (4) Principles, methods, and procedures required in the effective administration of human resources in business and other organizations. Includes such topics as job analysis, job evaluation, personnel selection, and perfor mance appraisal. Prerequisite*: Economics 260 and 261 or other statistics courses. 336. Business and Industrial Psychology (3) Builds upon Management 330. A review of the psychological research underlying personnel practices as well as training in the application of related practices and principles. Topics include compensation, job satisfaction, attitude assessment, and training. Prerequisites': Data Processing 101, Economics 260 and 261 or other statistics courses, Management 330. 350. Small Business Management (3) Application of managerial principles and techniques to the small business enterprise. Prerequisite: Permission of the instructor. 360. Management Information and Control (4) Essentials of management control theory; information system elements, processes, and display of data; involving 'hands-on' use of the computer. Prerequisites': Computer Information Systems PD 101 and Management 301. 364. Production and Operations Management (4) Management science models and methods, with emphasis on the operations function of a firm. Models include linear programming, inventory control, PERT/CPM, and forecasting. Prerequisites': Economics 160, 260, and 261. 440. Organizational Behavior (4) The design and development of effective organizational structures and strategies. Prerequisite: Management 301. 460. Quantitative Decision Analysis (4) Quantitative techniques for analyzing business problems and improving business decisions. Prerequisite: Management 364. 465. Management and Organized Labor (4) Application of personnel practices in 'organized' business, public and other organizations: factors leading to organization, responses to organization efforts, collective bargaining, bargaining theory, negotiation, contract administration, resolution of conflict (arbitration mediation, fact finding, etc.). Prerequisites: Management 301, 305, 330. 470. Management Responsibility in Society (4) A contemporary review of the social responsibilities and ethtical considerations which surround, influence, and affect the decisionmaking process and organizational relationships. Prerequisite: Management 301. 480. Independent Research (1-5) Directed research and study on an individual basis. Prerequisite: Permission of instructor. 487. Executive Lectures (1) A series of ten lectures by distinguished business persons. May be repeated until a total of 6 hours is accumulated. 488. Senior Internship (1-4) Senior students are given the opportunity to analyze actual businesses, make recommendations, and implement the methods in the organization. Students meet with their professor weekly to review reports. Prerequisite: Permission of instructor. 489. Cooperative Work Experience (1-6) Open to student meeting criteria established by the department. (Instructor approval only.) 492. Short Courses, Workshops, Institutes and Special Programs (1-6) (See 292 for description.) 'Lower division prerequisites shown here apply to non-business majors. The lower division prerequisites for Business and Economics majors is Advanced Standing. 204 DEPARTMENT OF MARKETING AND FINANCE Claude T. Wynn, Chairman Professors: William Bruce Handlyey, Dale R. Hawkins, Mark J. Nelson, Claude T. Wynn; Associate Professor: Clyde Cooley; Assistant Professor: James E. Macdonald. MARKETING MAJOR Description — Marketing majors specialize in coursework that deals with business activities involved in getting the right goods and services to the right customers at the right time, and the right place, and in the right way. Education —The Marketing courses provide students a strong foundation in marketing theory and how to apply it. These courses prepare students to assume responsible positions in industry. Those desiring careers in marketing research or higher levels of corporate management are well prepared to enter graduate programs of their choice. Professional Outlook —Innumerable opportunities exist in industrial selling, consumer goods selling and retailing. Fewer, but often more rewarding opportunities, are also found in advertising, marketing research, and product management. Related Careers — Careers in selling and sales management, marketing administration, buying, wholesaling, retailing, transportation, inventory management and warehousing, product management, marketing research and advertising are among the many alternatives available to Marketing majors. 205 -~Ed|tteptifm flfflmT] jSiitejicftSi , 1 1 Sojpl -JS^ifipcfis. teehflfllpg Education " " 1 — -H |
