Arts, Letters and Science — Communication mastery of techniques and practical utilization of talents and experience to public performance. (Offered alternate years.) S (3) 312. Advanced Public Speaking—Emphasis on persuasive elements, project organization and refinement of speech content and delivery. Prerequisite: Communication 102 or permission of instructor. S (3) 313. Advanced Reporting—News gathering, writing, interviewing; introduction to interpretive writing. Offered alternate years. Prerequisites: Communication 113, 114. W (3) 314. Advanced Reporting—Continuation of Communication 313. (Offered alternate years.) Prerequisite: Communication 313. S (3) 315. Small Group Communication Theory and Practice- Organization and conducting of various types of group discussion. W (3) 316. Advanced Copyreading and Editing—News evaluation, editing, headline writing, and page makeup. (Offered alternate years.) S (3) 319. Editorial Writing—Problems in editorial writing, methods, style, policies, and ethics. S (3) 320. Principles of Advertising—Theory, practices, and techniques of advertising; management of advertising programs. (Same as Marketing 340.) W S (4) 321. Advanced Argumentation and Debate—Emphasis on ethics, theory, style and techniques of debate. Types of debate, techniques of rhetoric as an art, and acquiring skills in delivery, logic, analysis. W (3) 322. Editing the Industrial Publication—Content, purpose, and procedures of publications for business, government, and industry; case studies and practical application. (Offered alternate years.) W (3) 326. Advanced Technical Writing—Advanced composition applicable to engineering, scientific, and technical writing. S (3) 328. The Press and Society—The place of mass communications media in American society, including ethics and consideration of legal questions. (Offered alternate years.) S (3) 350- Public Speaking for Special Occasions—Emphasis on presentation and style of speaking designed for the business and professional man. (Offered through the Evening School.) A (3) 108 Arts, Letters and Science — Communication 372. Radio Production Projects—Lecture and production experience in forms and techniques of radio production. One hour lecture and one 3 hour lab per week. Required of all radio and television majors. Prerequisite: Communication 272 or permission of instructor. (Offered alternate years.) A W (2) 373. Broadcast Programs and Audiences—Covers the development of various program types, the theoretical considerations made in matching programs to audiences, constitution of audience groups, analysis of broadcast ratings, factors which dictate types of programs offered. (Offered alternate years.) A (3) 374. Writing for the Broadcast Media—Provides students with an over-view of broadcast writing requirements used in all types of radio and television programming. Limited practical writing experience is provided in each of the major writing areas of broadcast copy. S (3) 380. Persuasive Communication—Develops increased understanding of the relationship between means and effects, and between persuasion and other forms of influence. Students will examine both oral and written communication. S (3) 415. Speech Analysis—Projection of student speaking experience with emphasis on development of critical skills relating to class experience and study of great speeches. W (3) 421. Intercollegiate Debate—Preparation and competition on the national debate topic and participation in individual events. Course may be repeated for credit. (Six units maximum.) A W S (1/2) 475. Advanced Television Direction—Detailed study and experience in problems related to the direction and introduction of television programs. Design of TV sets and lighting schemes. Students will be given individual responsibility in the preparation of college telecasts. (Offered alternate years.) W (2) 476. Radio and TV Station Management—Extensive analysis of each department within the radio and the television station with a view to developing an awareness of problems which may arise in each area and how these problems are coordinated between all members of the station bodv. (Offered alternate years.) A (2) 480. Special Study and Individual! Projects. (2) 485. Teaching Speech in the Secondary Schools—Methods and techniques in Speech Education, primarily designed for the secondary school teacher. W (3) 486. Teaching Journalism in Secondary Schools—Designed 109