328 John B. Goddard School of Business & Economics assist current and prospective managers in making better investment and financing decisions. The course addresses (l) the investment decision (capital budgeting) as well as (2) the financing decision. Class discussion and cases will focus on capital budgeting and specifically on the establishment of goals, development of strategy, identification of investment opportunities, evaluation of projects, implementation of projects, and the monitoring processes. Shareholder wealth maximization is the standard for determining why one decision is "better" than another. The ethical considerations of wealth maximization will also be addressed. Additional foundation course work in accounting and statistics may be required prior to course registration as per department advisement and student's program of study requirements. Prerequisite: MBA 6020 , MBA 6050 & MBA 6051, or equivalent courses in accounting and statistics. MBA 6140 - Marketing Management Credits: (3) Typically taught: Fall [2nd Blk] Spring [lst Blk] This course centers on creating customer value profitability in competitive markets. In an integrative fashion, it covers analyzing customer needs and preferences; estimating market potential; assessing market opportunities and threats in view of the focal company's and its competitors' resources and capabilities; developing market and marketing strategies; making astute product, pricing, distribution, and promotion decisions; and measuring marketing performance. Pedagogical vehicles include lectures, reading assignments, and case-based discussions and reports. MBA 6150 - Operations/Supply Chain Management Credits: (3) Typically taught: Fall [2nd Blk] Spring [lst Blk] "Manufacturing of the future will be required to meet customer-driven demand instantaneously." The future is now! The requirements for faster response, more customer input, and greater product variety have not diminished, but instead have escalated. This course builds upon basic production and operations management knowledge to meet the needs of customers generated in today's global market. It is designed to enhance the student's understanding of how to analyze problems related to design, planning, control, and improvement of manufacturing and service operations. Topics include, but are not limited to, supply chain management, materials management, production planning and control, scheduling, capacity and facilities planning, manufacturing strategy, and global operations. Additional foundation course work in statistics may be required prior to course registration as per department advisement and student's program of study requirements. Prerequisite: MBA 6050 & MBA 6051, or equivalent courses in statistics. MBA 6160 - Applications of Decision Models Credits: (3) Typically taught: Summer [lst Blk] This course presents a rigorous treatment of quantitative decision-making with emphasis on data collection, analysis, and model building. This course emphasizes experience in structuring realistic business problems, collecting data, developing an appropriate model for analysis, and interpreting and defending results. A number of cases are employed. Additional foundation course work in statistics may be required prior to course registration as per department advisement and student's program of study requirements. Prerequisite: MBA 6050 & MBA 6051, or equivalent courses in statistics. MBA 6170 - Corporate Communications Credits: (3) The focus of this course is to develop an integrated corporate communications program in organizations which will provide effective communication both to internal and external stakeholders. Among the topics to be discussed are corporate image and identity, corporate advertising and advocacy, media relations, marketing, communication, financial communication, community relations, corporate philanthropy, government affairs and crisis communication. Attention will also be given to effective communication internally through various methods, such as meetings, programs and publications. MBA 6180 - Strategic Management Credits: (3) Typically taught: Fall [2nd Blk] Spring [2nd Blk] This course takes abroad view of the entire organization. In some instances, the organization will have one line of business. In other cases, the organization may be a large diversified corporation with many lines of business. We will examine the strategic issues facing diversified corporations including: vertical integration, diversification into related and unrelated businesses, and operating synergies. Prerequisite: MBA 6130 , MBA 6140 , MBA 6150 . MBA 6210 - Management Accounting and Control Credits: (3) Typically taught: Fall [lst Blk] Spring [2nd Blk] This course is designed to introduce the student to the concepts and procedures of managerial accounting through readings and case studies. The course emphasizes the use of accounting data in the decision-making process by internal decision-makers (e.g., management), rather than external decision-makers (e.g., stockholders, investors, creditors, and regulatory bodies). The course topics include cost terms and concepts, job-order costing, activity-based costing, quality management, cost behavior, cost-volume-profit analysis, profit planning, relevant costs, capital budgeting, cost allocation, and pricing. Additional foundation course work in accounting may be required prior to course registration as per department advisement and student's program of study requirements. Prerequisite: MBA 6020 , or equivalent courses in accounting. MBA 6310 - Information Technology in the Enterprise Credits: (3) Typically taught: Fall [2nd Blk] Spring [2nd Blk] Information technology from an enterprise perspective Weber State University 2014-2015 Catalog