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Show Technology — Sales and Retailing Technology — Electronic Engineering Technology fractions, percentage, interest, discounts, etc. Practical problems in billing, figuring profits, markups, markdowns, trade discount cost and taxes. AWS (3) 120. Retail Merchandising Methods—The marketing process from the viewpoint of the retail distributor, types of retail institutions, accounting, location, store layout, merchandise classification, service policies, pricing, brand policies, buying merchandise control, advertising and sales promotion. AWS (5) 130. Distribution Principles — Describes, analyzes, and evaluates our present marketing system. Methods, policies, problems in marketing, distribution techniques, marketing institutions, middlemen, and industrial and consumer markets. W (5) 140. Sales Promotion Methods—Sales promotion techniques in window display, interior display, counter and shadow box display, ad layouts, radio announcements and special event promotion. W S (3) 160. Advanced Selling Methods—(Formerly salesmanship psychology) Examines the philosophies upon which the selling techniques are based to develop advanced persuasive techniques as a salesman. W S (3) 170. Supermarket (Checker-Education) Operation Program —Instruction in supermarket advertising and display, pricing, customer relations, handling adjustments, and effective management of the various food store departments. A W S (3 171. Supermarket (Checker-Education) Operation Program —Practical operational aspects of the modern food store including checking out, pricing, handling and sorting of merchandise; effective check-out procedures; efficient operation of a modern cash register; and understanding the costs involved in the supermarket operation. AWS (3) 189. Internship and Related Class—Open to students enrolled in the first year Distributive Education Program upon approval of Director of the Program. The students may earn two quarter hours credit for a maximum of six credit hours the first year. This two hours of credit per quarter will also include a related class treating on-the-job problems. The students are evaluated both by the employer and the program coordinator. Two credits per quarter—total of six credits. (First year.) AWSSu 218. Credit and Collection Methods—Cost of retail credit, credit investigation, methods of collecting bad accounts, securing new business and credit control. W (3) 236. Retail Store Operation Methods—Comparison of small and large-scale retailers. Problems of store ownership, organization, location, equipment, merchandising, planning and control, expense and cost reduction, and sales promotion. W S (3) 238. Buying Methods—Considers the buyer's duties, techniques and procedues of purchasing for resale, sources of supply, pricing of goods, and the interpreting of consumer demands. S (3) 244. Display and Advertising Methods—Theory, practices, and techniques of advertising. Structure of advertisements for different products, choice of media consumer research and the work of advertising departments and agencies. W S (5) 250. Principles of Supervision—Policies, job analysis, employment, procedures, personnel relations, staffing, directing, organizing, employee induction, training and evaluation. W (5) 256. Sales Supervision Methods—Techniques of sales administration, planning and execution. Executive aspects of recruiting, selecting, training, motivating, compensating, and maintaining morale of salespeople. S (5) 289. Internship (Work Experience)—Open to students enrolled in the second year Distributive Education Program upon approval of department head. The student may earn one quarter hour credit for a maximum of three credit hours the second year. One credit per quarter—total of three credits. (Second year.) AWSSu DEPARTMENT OF ELECTRONIC ENGINEERING TECHNOLOGY W. Lee Dickson, Chairman Professor, W. Lee Dickson; Associate Professors, Newel Cutler, Jay Phippen, Robert Salmond, Hurschell G. Urie; Assistant Professors, Wayne E. Andrews, Sidney Jensen, James Lewis, Francis Webster; Instructors, Ronald Harris, G. Douglas Soren- son, James Wright. The Department of Electronic Engineering Technology operates programs that train individuals for employment at several levels and in several branches of the electronics industry. 340 341 |