Description |
The Weber County Chapter of the Red Cross began in December 1915 when a small group of individuals gathered to begin organizing a chapter of the Red Cross. In 1962, the name was changed to the Bonneville chapter, and in 1969, the chapter merged with other chapters in Northern Utah to become the Northern Utah Chapter, with its headquarters located in Ogden, Utah. The scrapbooks range from 1940 to 2003 and highlight some of the important work of the Red Cross. The books include photographs, newspaper clippings, and other materials. |
OCR Text |
Show obtained from dealers, from apartment house managers, sometimes from voting lists, or cross-section telephone book.) 6. Members of granges, farm and home demonstration clubs, parent-teacher associations. Solicitors in any campaign are in effect the sales force of the organi¬zation they represent. All voluntary agencies report that well-informed workers produce twice as much as those without information. Many chapters train their workers by way of the chain of command. Divi¬sion leaders or ward chairmen are given instructions at meetings, luncheons, and the like. They in turn hold meetings in their own communities, often in their own homes, and give instructions to their captains and workers. Information meetings held in small groups rather than a few large meetings work out most satisfactorily in many communities. Larger meetings, such as pep rallies or kick-off events, are held for inspiration and the smaller groups for instruction and information. The subject matter of training meetings should include: 1. Essential facts about the Red Cross program and needs, local and national. 2. General facts about the present campaign and the quota. 3. Instructions on the use of supplies. 4. Suggestions on how to make calls and secure contributions. 5. Definite information on how, when, and where to report and the time limit for completing the task. Much can be accomplished at worker meetings through use of any or several of the following: Red Cross speakers. Documentary films and newsreels. Dramatic skits on Red Cross service or soliciting techniques. Question and answer periods. Visual aids — charts or slides. Well-planned personal contact throughout the campaign will provide excel¬lent opportunity for further individual preparation and information. III. CONDUCTING THE CAMPAIGN The period of solicitation should not be too long. A prolonged campaign wears out the workers and the community. A speedy campaign maintains enthusiasm and keeps interest at a high level. The more thorough the preparation, the shorter the time in which the goal can be met. -6- TEN TIMELY TIPS 1. Open the campaign with a spirited meeting of all campaign workers. Prepare a program of inspiration, information, and last-minute instructions. It can be the most effective stimulus of the campaign. 2. Have workers start solicitation on the same day. 3. See that each solicitor has adequate information, necessary supplies, and knows how, when, and where to report. 4. Convince each division chairman and each worker that the job must be done quickly. If one person delays completion of his assignment the whole effort may lag. 5. Be sure that gifts from corporations and individuals are large enough to set the pattern for success. 6. When the campaign is launched, switch publicity from a conditioning device to reports of campaign progress. 7. Hold report meetings on definite days to stimulate friendly competition among divisions. 8. Insist on regular reports from division leaders. In this way, weak spots will be discovered while there is still time to do something about them. 9. Set a definite time for the completion of the campaign and strive to reach goal by that date. 10. When goal is reached, complete audit of all receipts, remit promptly to area office, thank everyone who helped, and prepare a report of the campaign. IV. THE SOLICITING DIVISIONS Following is a brief outline of each soliciting division, defining its field of operation and indicating steps to be taken in planning, organizing, and soliciting within the defined limits of the division. ADVANCE GIFTS DIVISION FIELD OF OPERATION Individual contributors able to give larger than average gifts; for example, $25 and upward. PLAN 1. Ask advance gifts committee or listing committee to prepare list. Don't over¬look prospects in outlying districts. 2. Decide how many cards each worker should accept. Maximum of 10 recommended. 3. Decide on timing of this solicitation and policy on November or December approaches. Assign quota. 4. Cultivate large givers on a year-round basis, keeping them acquainted with Red Cross accomplishments. -7- |